(TO REALTORS READING THIS: PROCEED WITH CAUTION)
As we all know… due to the Coronavirus, government officials have taken extreme measures to lessen the potential for damage to human life and our health. Most countries have issued lockdowns and shelter in place orders. The U.S. is no exception and the state of CA ordered a full lockdown in which only businesses that are deemed essential by the U.S. Department of Homeland Security Cybersecurity and Infrastructure Security Agency (CISA) could remain open while practicing as much social distancing and safety precautions possible. Well, when this was announced we quickly realized that residential and commercial real estate were not on that list. Basically if you are a real estate agent you were not allowed to do ANYTHING!
I personally inquired to attorneys and brokers and they all said the same thing. “DON’T DO ANYTHING” I was not supposed to even unlock a door or go preview a home to take pictures or video. Yet, I kept seeing many agents our and about conducting business (OUTRIGHT ILLEGALLY) and it was driving me crazy. Now, don’t get me wrong… I thoroughly enjoy some time off and I love being able to work from home, but I started feeling like I was at a competitive disadvantage with all these agents that were still out there promoting and generating new business.
I did my fair share of lead generating by reaching out to old leads, my friends and past clients but I was really struggling with how to proceed. I am very involved in my transactions and even though most of the job can be done virtually, I MUST be able to see a home in person to better advice my clients that are selling and buying on what will be the best course of action.
Well, as of 5 hours ago, CISA has just made real estate essential and therefore I am able to legally get back to work. This doesn’t mean business as usual, this means that as long as I and my team take the necessary precautions we can continue to conduct business.
THIS IS MY PLAN OF ATTACK:
1. No open houses will be held (Too much risk of gathering large crowds)
2. Most showings will be done by me previewing the home and taking video and pictures or if possible, with facetime or video call.
3. If the virtual preview is good, we will schedule time to go see in person and we will follow the following rules:
-I will provide gloves to be used by everyone
-I will provide disinfectant wipes to clean any surface that must be touched.
-We will all maintain a minimum 6 foot distance from each other.
4. Inspections will be completed by inspector and if buyer chooses to be there they will follow same rules as the in person showing.
5. Delivery of Keys will be programmed accordingly on a case by case basis.
I believe it is critical that we all do our part to minimize the hit to both our health and the economy. I ask that you please maintain a positive attitude, stay safe, practice the most safety precautions possible and do your best to carry on with life.
If you have any questions or concerns, Please don’t hesitate to reach out. As you know, I am the easiest guy to find… (lately I’ve been stuck at home LOL)